Rick Sellers is a professional voice-over actor and audio producer. He is a master of mimic and a working impressionist...specializing in voice-matching. Rick has enjoyed "six figure" success in the VO industry for over 20 years. Most notably, he has been the voice of, "The General" (animated spokesperson for The General Insurance national television and radio campaign) for nearly two decades. Teaming up with partner and fellow producer Wes McCraw, Rick has also provided audio content for toys, audio books, E-cards, and games. Clients include Hasbro, Mattel, Spin Master, American Greetings, Sesame Street Inc. and Little Tikes among others. Rick's latest venture is Premo Demos, a production company started with Wes McCraw established to help aspiring VO talent achieve their voice-over dreams.