John Florian is the founder and webmaster of VoiceOverXtra.com, the voice-over industry’s online news, training and resource center.

Created in 2006, VoiceOverXtra today offers industry newcomers and working professionals many hundreds of free how-to articles on voice over and audiobook narration business, performance, and marketing – plus career resources and contacts for training and services. It is also a well-respected marketplace for voice-over equipment, training, and other services.

If you've ever written a "personal mission" for yourself, you'll understand when John says that his mission is to "Help people succeed in life and business through creative ways of communications."

Indeed, that activates his two passions: voice-overs and publishing.

As a voice-over actor, John is called back by producers who want that "warm and friendly guy.” And as a former editorial director/writer/marketer, John created and edited many business and consumer magazines and newsletters. Those two communication fields merged with his creation of VoiceOverXtra.

His experience in creating print and online publications that meet the needs of readers gives him particular insights and methods for research – including how to succeed in a career in audiobook narration.

John is also active in civic and self-improvement organizations, where he finds that "giving back" and networking continues to inspire.